LED light bulbs could replace incandescent versions in the US consumer market in the near future.
The New York Times is reporting that two of the sector's three biggest manufacturers, Philips and Osram, are planning to release 60-watt diode-based products to the market before the end of 2010.
In addition, General Electric - which owns media company NBC Universal and has its own financial services arm called GE Capital - is to unveil a 40-watt LED light bulb this year and a 60-watt equivalent in 2011.
James Brodrick, of the US Energy Department, told the publication that the new technology could last far longer than conventional luminaires on the market and, dependent on use, might work for up to 17 years.
Furthermore, manufacturers such as Philips are claiming that LED technology can mimic its predecessor in terms of dimming, light direction as well as "warmth and range of colours".