KPMG's Media and Entertainment Barometer found that the devices offer media content companies a big revenue stream, the Independent has reported.
Indeed, it said that people "cannot get enough of smartphones and tablets in the UK".
David Elms, KPMG head of media, commented: "The popularity of these devices will continue to grow. People are becoming hungry for data. What we can see is that people are prepared to spend on content."
He added: "This is showing the way forward for media companies."
Last week, wireless communications device manufacturer Huawei confirmed that it had signed a pan-European framework agreement with Crewe-based distributor 20:20 Mobile.
Under the terms of the agreement, 20:20 will supply Huawei smartphones, tablets, dongles and mobile Wi-Fi hotspots across Europe.
Meinie Oldersma, 20:20 Mobile chief executive, observed that Huawei's ambition in the market made it an exciting company to work with.
