Part of my job at element14 is to read the RoadTest applications and make recommendations to the supplier for who should be selected as the official roadtesters. I just spent an hour going through applications for a roadtest. A high number of them were one sentence applications, which I do not consider competitive applications. In this sub-group I received a higher number number than usual which stated as his application: "What am I supposed to Write Here?"
It's a curious response, from my point of view. If this were a job application or a job interview, and the employer asked why do you want this job, would you answer, "What am I supposed to say?" My guess is probably not. If I were competing with other people for a product, I guess I would want to show them my I was the best and what I would do with it. Perhaps adding in something I did in the past was tangible proof I could do the job would help.
If you still do not know what to write in a roadtest application, please take the 15-munutes to listen to my webinar: Webinar Recording: How To Write a Winning RoadTest Application.
There was a previous discussion that memebers began on the chances of getting selected:
There is a 100% chance you will not get selected when: (a) you only write 1 sentence in the comments of the application or (b) you ask, What am I supposed to write here?
Randall Scasny
RoadTest Program Manager
