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Documents Ford EVOS concept previews near future brand design language
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  • Author Author: iLOVEautomotive
  • Date Created: 1 Sep 2011 7:32 PM Date Created
  • Last Updated Last Updated: 8 Oct 2021 3:44 AM
  • Views 623 views
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  • Comments 2 comments
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Ford EVOS concept previews near future brand design language

The formal opening of the 2011 Frankfurt Auto Show is still a few weeks away but Ford has already unveiled their new concept called the Evos. The fastback gullwing four door aims to give a glimpse at Ford’s evolving global design language. The Evos is essentially a rolling design and technology inspiration board which will inform development under One Ford, the company’s global strategy to unite their product offer with outstanding design, smart technologies, and energy efficiency.

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The exterior evolves Ford’s kinetic design language towards a more technical tone. The trapezoidal grille looks more tapered and the headlights have a low profile. The fastback profile gives the Evos a sleek, performance inspired silhouette complimented by uncluttered surface sculpting. The Evos sports dramatic gullwing doors which reveal passenger space inside for four. When we squint at the photos, especially the overhead shots, it is hard not to see influence from recent Aston Martin cars in the shape of the Evos.

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Ford is using the Evos to also propose ideas for their next generation Sync technology. The global Research and Innovation team looked at new way of refining how drivers digitally connect with the car.  With the Evos, they feel the future is not to create a rolling smartphone, rather researchers and engineers are looking for ways to make information interaction more seamless and the car more aware. This is achieved by building a stronger connection between the car and the drivers information cloud. The Evos uses this connection to personalize vehicle functions to each driver. For instance, the car could monitor a drivers work calendar and provide custom driving routes to work which avoid traffic. A wireless connection between the vehicle and an owners home could allow the vehicle to automatically turn house lights on or off, arm an alarm system and close the garage door as the car drives away.

 

 

Read the full press release here.


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SOURCE: PSFK

  • ford
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  • in:automotive
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Top Comments

  • autoembedded
    autoembedded over 14 years ago +1
    Paul Mascarenas, chief technical officer and vice president of Ford Research and Innovation, says: "The car gets to know you and can act as a personal assistant to handle some of the usual routines of…
  • iLOVEautomotive
    iLOVEautomotive over 14 years ago in reply to autoembedded

    well,

    definitely it will be such an experience... I want my drive test ASAP! image

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  • autoembedded
    autoembedded over 14 years ago

    Paul Mascarenas, chief technical officer and vice president of Ford  Research and Innovation, says: "The car gets to know you and can act as a  personal assistant to handle some of the usual routines of a daily  commute. It could automatically play the same music or news program that  was just streaming at home, or heat or cool the interior to an ideal  temperature before the driver gets in without having to be requested by  predicting departure time based on his calendar."

     

    We love this car, and it will be a good experience to drive.

     

    Cheers

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