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Forum 2010年中国医学影像设备行业研究报告
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  • 医疗成像
  • 研究报告
  • 医疗设备
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2010年中国医学影像设备行业研究报告

启蒙19
启蒙19 over 14 years ago

文章来源:水清木华研究中心 

 

 

 近年来,在社会需求剧增、行业利润丰厚以及医改的背景下,中国医学影像设备行业获得高度发展。2006至2009年期间,行业市场规模从68.7亿元人民币增长至94.2亿元人民币,2006-2009年复合年增长率为10.9%,预计到2012年仍能保持10.4%的增长速度。

  2009年,中国医学影像设备行业六大外资企业占据绝对主导地位,拥有80%以上的市场份额,分别是GE、西门子、飞利浦、日立、东芝和岛津。而国内最大的三家医学影像设备企业是迈瑞医疗、万东医疗和东软医疗,三家合计占有10%左右的市场份额。

  对外资企业来说,由于欧美日等成熟市场趋于饱和,中、印等飞速增长的新兴市场将是未来增长动力。外资企业一方面在中国加大投资并购力度,建设生产研发基地,提高产能,整合全球供应链;另一方面根据中国市场的需求推出普及型产品。针对中国医改重点投入基层医疗机构,GE、西门子、飞利浦等都以基层医疗市场战略积极应对,如GE整合新华医疗渠道、西门子发展“SMART”战略等。而面对外资企业“走下来”抢占中低端市场,国内企业也在积极“走上去”、“走出去”。通过多年科研、人才和制造工艺的积累,国内企业逐步缩小与外资企业在产品功能和质量上的差距,发挥价格和渠道优势,在中低端产品上占据主动,实现进口替代。万东医疗在2009年农村乡镇的医疗器械招标中,产品中标率超过 50%。

  另外,发达国家受经济衰退的影响,公共卫生支出减少,急需性价比高的产品,这为我国企业出口质优价廉的医学影像设备提供了机遇。作为中国医学影像设备行业领先的中国企业,迈瑞医疗具有一定的代表性。2009年,公司超越GE和飞利浦成为中国最大的黑白超声设备出口商;2010年前三季度,公司海外收入达2.9亿美元,比去年同期大幅提高20.6%。

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