This following style of post would be good for engagement, and then you could finally insert the LinkedIn link or whatever so that you can obtain your metrics and contact details too:
The above example is from Fluke, it's still a basic blog post, but more engaging for readers.
There are other manufacturers to check out too (Click on Products>Manufacturers), e.g. Wurth write extremely informative long articles (but I didn't want to scare you with a Wurth example immediately! they are a lot more work than a short simple blog).
